Becoming a nail technician is a fun, social, creative and achievable way to make a living where you can expect to earn from $30,000 to $70,000 per year, pretty cool, huh? Owning your own beauty business can be an empowering and rewarding way to make money by yourself. You get to set your own hours, work where you want, and build a base of clients that you genuinely enjoy working with. But if you do not know where or how to start, today I'll give you tips on how to market your nail technician business, where to get affordable supplies, and how to find clients. I’ll also provide some guidance on setting your prices and creating a price list. So if you’re ready to start your own nail artistry business, let’s get started!
Firstly, you must make a list of the services you will provide as a nail technician. Ask yourself what are you the best at? Your services may include manicures and pedicures, hand and foot massage, nail repair, applying nail enhancements like gel or acrylics, and creative nail artistry such as polish design and nail jewelry. Also, many nail technicians teach at colleges or in beauty salons. Others work exclusively in the fashion industry, maintaining models’ hands for photo shoots or working in television and theatre.
Once you decide where you'll focus will be, you should create a list of the materials and tools you need to accomplish such service. If you are thinking to start as a creative nail artistry, you will want to have as many nails polish and nails decoration possible. On the other hand, if you want to make spa-like treatment, you'll focus will be on having a large variety of creams for massages. Each service has a special focus to keep the client happy and engage to your services in a long run.
You don't need much to get started
Regardless of your budget, starting a nail technician business doesn’t need to be intimidating or expensive. As long as you have the right supplies and equipment, you can get your business off the ground on just a $100 budget. The most important thing to remember is that you don’t need to purchase everything at once. Start small, and as your business grows, focus on reinvesting your money back into the business to help it grow. Let me prove you its possible. I've done it before. It's a great adventure, where you are able to meet new friends, you are connected to beauty and art while empowering yourself when you grow your business each day. It's a very fulfillment feeling. However, you'll find a big variety of tools that are amazing, but you want to keep it simple at the beginning because your budget is low and you are proving yourself you are able to maintain a business. If you discover you did not enjoy to be a nail technician you are not going to lose a huge amount of money. But if you found that you are great at it, your initial earnings will be huge as your starter budget was low. Your approach to the situation is key to your success.
$100 list for a nail technician whos focus is the nail artistry industry:
- Sharp Metal Fingernail Nail Clippers Cutters Silver Tone.
- Biodegradable Cotton.
- Nail Polish Remover, Strengthening.
- Foot File, Unisex Callus Remover and Foot Rasp.
- Steel Nail Cuticle Spoon Pusher Remover Nail Cut Tool Pedicure Manicure Set.
- Portable LED Nail Lamp - Violetilac 6W Mini Nail Dryer Curing LED GEL Nail Polish Professionally - White.
- Gel Nail Polish Set - Nude Gray Series 6 Colors Nail Art Gift Box, Soak Off UV LED Gel Polish Kit.
- 42 Acrylic Powder Liquid Brush Glitter Clipper Primer File Nail Art Tips Set Kit.
- Insta-Dri Nail Polish Set (Pack of 10).
- Nail Files Buffer Shiner Polisher Professional Art Supplies Pedicure Manicure Tool 100/180 Grit 10pcs/Pack.
- 5pcs Nail Stamping Plates + 1 Stamper + 1 Scraper Lace Flower Animal Pattern Nail Art Stamp Stamping Template Image Plate Nail Art Stamper Scraper Nails Tool.
The nail artistry industry focus on a creative way to paint, decorate, enhance, and embellish the nails. It is a type of artwork that can be done on fingernails and toenails, usually after manicures or pedicures. A manicure and a pedicure are beauty treatments that trim, shape, and polish the nail. Often these procedures remove the cuticles and soften the skin around the nails. Types of manicures can vary from polish on natural nails, dipping powder, and acrylic nails.
$100 list for a nail technician whos focus is in the spa-like treatment:
- Sharp Metal Fingernail Nail Clippers Cutters Silver Tone.
- Biodegradable Cotton.
- Nail Polish Remover, Strengthening.
- Foot File, Unisex Callus Remover and Foot Rasp.
- Steel Nail Cuticle Spoon Pusher Remover Nail Cut Tool Pedicure Manicure Set.
- Insta-Dri Nail Polish Set (Pack of 10).
- Thermal Paraffin Bath Wax Refill.
- Foot Pedicure Spa with Vibration and Heat, Lavender and White.
- Foot Soak Spearmint Menthol Epsom Salt.
- Organic Therapy Foot Butter balm treatment to heal, repair, smoooth, soften dry cracked peel callus skin on feet.
- Hand Cream Repair Set - (3 x 2 Fl Oz/60ml) - Retains Moisture and Protects Skin - for Extremely Dry and Cracked Hands.
- Coconut Hydrate Restore Protecting Hand Cuticle Cream.
The spa-like treatment provides relaxation, often includes hand/foot massage and hydratation.
At this point, you have the main tools to start. After a few clients, you'll be able to reinvest your earnings in other tools. Then, you can also buy products to sell for the maintenance of your services, for example, a hand cream or beauty related products as perfume or makeup. This is a step by step process that allows you to start your own business and reach your professional goals.
You can do your own marketing for free
Marketing is one of the most important aspects of any business, and it doesn’t need to be expensive. To keep costs down, opt for free digital and social media marketing such as setting up a website, creating social media accounts, or writing a blog. Also, consider setting up a Google My Business page and list your business in online directories to make sure you’re easy to find.
You can create your own Instagram gallery with the nail's you're done or create a Youtube channel for more exposure; those tools wont cost you any extra money, but it will return tons of money as you are open to get more clients and even brands that can hire you to promote their products. This is really a great way to make a huge business. Or forget about any brand and make your own! The sky is the limit with the business you can create by starting with a $100 budget.
Starting slow is totally okay
When you’re first starting out, it’s important to keep your prices competitive but also fair to yourself. Don’t be tempted to drastically reduce your prices to attract more customers – this opens the door to undercutting and can damage your business’s reputation. Instead, focus on building relationships with your clients and providing quality service.
Don't forget to budget for professional development
As a nail technician, it’s important to invest in your professional development, to stay current on the latest trends and techniques. This can be done through attending seminars or classes or watching tutorials and webinars. Additionally, budgeting for conferences and other networking events is also important. All of these things can be done with a minimal budget.
Have a plan for when things get busy
As your business grows and you acquire more clients, it can be easy to get overwhelmed and overbook yourself. To avoid this, create a plan of action for dealing with busy times. This could include outsourcing help, increasing hours, or even hiring a part-time assistant. Also, having a scheduling system in place can make life a lot easier when it comes to managing clients.
That's all, you're ready to go!
That’s it! Now that you have a basic plan in place, you can start your own professional nail technician business on a budget of $100. All it takes is a bit of hard work and dedication, and you can be well on your way to becoming a successful entrepreneur. Don’t forget to market your business online, create a sensible price list, and invest in your professional development. With the right business plan, you can take your business to the next level!
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